Finland for travel trade professionals

Credits: Mikko Nikkinen

The one-stop shop for travel trade professionals.

The world’s happiest nation is the perfect destination for travellers in search of authentic experiences. Learn how travel industry professionals like you can promote Finland as a destination to the next wave of visitors.

Credits: Mikko Nikkinen

Credits Kota Collective / Vesku the Reindeer

The future of travel is more mindful.

Travellers want meaningful, profound experiences – and Finland is a wonderful place to find them. In this land of a thousand lakes, access to green space is available to all, and nature is never far away – even in major cities. And with our reputation as the epicenter of sauna, the hometown of Santa and one of the world’s safest, most sustainably-minded destinations, Finland has plenty to offer the mindful traveller.

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Arctic Snowhotel & Glass Huts

Try our training platform

Gain expert knowledge about Finland and get your hands on our promotional tools and resources. Finish the training to become a certified Finland Travel PRO.

Julia Kivelä

Stand out with the Sustainable Travel Finland programme

The STF label indicates that a Finnish travel company or destination is committed to sustainable development and is taking actions to mitigate the impacts of travel on the planet, its people, and our local communities.

Explore fresh, relevant products

Access new and interesting travel products from across Finland that will help you plan and promote the coming season.

Trade events

London
5 Countries Workshop 2025
4.2.2025 - 4.2.2025
Milan
Nordic Workshop Milan
20.3.2025 - 20.3.2025
Berlin
ITB Berlin 2025
4.3.2025 - 6.3.2025
Hong Kong, Beijing, Shanghai
China Roadshow 2025
24.3.2025 - 28.3.2025
Paris
Nordic Workshop Paris
18.3.2025 - 18.3.2025

Latest press releases

Hot off the press! View the latest consumer media press releases and connect with our PR & Media team.

Useful resources

Access useful data, insights and information for travel industry professionals.